WhatsApp setup & safetyA WhatsApp Business account or the WhatsApp API: what does your business actually need?
If a small team answers from one phone and its linked devices, with no system connections or big campaigns, a free WhatsApp Business account is enough. Once a whole team shares the number, chats must reach your CRM or booking system, or you want opt-in campaigns, you need the WhatsApp API (Meta's WhatsApp Business Platform).
10 min readWhatsApp setup & safetyWhatsApp Business API requirements for companies in Saudi Arabia
To use the WhatsApp Business API, a Saudi company needs a Meta Business portfolio, a number it owns, an approved display name and business verification with a document such as its commercial registration (CR). It also needs a website with a privacy policy, customer opt-in and a payment method.
8 min readWhatsApp setup & safetyMoving your number from the WhatsApp Business app to the WhatsApp API
You can move a WhatsApp Business app number to the API by deleting the app account and registering the number, losing the old chats and the app on that number. The other route Meta documents is onboarding through a Solution Partner or Tech Provider that offers Meta's option to keep the app.
8 min read